There are tons of app marketing guides out there about App Store Optimization (ASO). To beginners, it is just too confusing to decide which ones to follow.
To help you understand the app store optimization process in a manageable way, here are the 3 easy steps that you should remember…
Apple iOS 11 has arrived in all compatible devices on September 19, 2017. As an app developer, … What should you do to get ready for iOS 11? How is iOS 11 going to affect your app store rankings? How about your app store optimization (ASO) strategy? Okay. Here is an overview of the major changes to iOS 11 that will influence your ASO strategy, in the order of importance: App Store Optimization Tips: You can use Artificial Intelligence to…
Read More Read More
You’ve put in a lot of hard work to make a great app, and published it on the app stores. Hooray!
After you launch, it’s time to get people to download and use your app.
To help you get started, I’ve put together a list of App Store SEO tips to get app downloads…
Did you know that you can increase the space for your iOS App Store keywords up to five times more? Follow this guide to increase your iOS App Store keyword space from the regular 100 characters up to 500 characters.
Ready? Let’s go!
This guide shows you the steps to create an iTunes Connect account with “Marketer”, “Sales” and “Reports” roles. You can then use this account in various app store optimization and analytics tools such as Meatti. Have you ever run into some third-party app analytics platforms but you are uncomfortable binding your iTunes Connect Administrator account to them because of security reasons? Here is a workaround: Use an iTunes Connect Account with limited permissions. This way, you can enjoy the benefits from…
Read More Read More
Yes, I know you heard this before. We all heard Chinese app store is super hot, but just how hot exactly it is?
… and is it really worth investing your time and effort to publish your app/game there?
I’ve been asked many times how Apple App Store compares to Android markets in China, which route a western app developer should go first, how to tackle the piracy and local payment integration issues, etc.
For the benefit of every app developer, I thought it is good to do a comparison here. Let’s dive into it…
For the past couple of years, the Chinese iOS App Store had recommended the popular games from anywhere around the globe. While most spots were taken by mega-sized international companies (e.g. EA, Namco, Koei, and Sega), the remaining spots usually went to the medium-sized Chinese game developers (e.g. NetEase’s “Fantasy Westward Journey”). Indie developers had only a slim chance to gain popularity…
As a frequent traveler in China, I could not always play the games I bought for my PC or PS4. I always had to keep several games installed on my iPhone to fix my craving. They are all foreign games in the Chinese app store. I am going to show you my current set of games on my phone today…
Hey, everyone! This time, I will talk about four tips and tricks on how to do mobile marketing in China app market. Here they are…